Strategy and Culture go hand in hand. One cannot survive without the other. That is why Peter Drucker famously said, “Culture eats strategy for breakfast”. Sun Tzu’s quote, “Strategy without tactics is the slowest route to victory; Tactics without strategy is the noise before defeat”, also highlights the deeper linkages between strategy and culture, because it is the culture that ensures the implementation of minor tactics, which is the key for successful execution of the strategy.
COSM understands this paradox very well, and thus enables organizations to not only craft their strategy effectively but also supports them in curating a high-performance culture, for its successful implementation. In our deep understanding, contrary to the general belief, strategy is the guiding path while culture remains to be a driving path.
As Jim Rohn says, “Success is 20% skills and 80% strategy”. For any business to effectively function, growth by design must become a norm rather than sporadic attempts and adhoc experiments. Future preparation usually begins at this very moment and NOW.
